When you’re looking for a service or a professional, how do you decide who to work with?

By Tauna Locatelli

These days, we have a million options.

Do you Google “best reviews near me”? Ask Siri, Alexa, or whatever robot is currently judging your life choices? Post in your neighborhood group and wait for opinions from people you vaguely know? Or are you a proud DIY-er who hops on YouTube, watches three videos, and confidently heads to the hardware store?

None of these choices are right or wrong. We all do what works best for us. But I do want to talk about one important difference: an “order taker” versus an “advisor.”

If I’m being audited by the IRS, I want an accountant who actually knows what they’re doing. If I need a tooth pulled, I want a reputable dentist with fair pricing—not a pair of pliers from my garage And when I’m buying property or insuring a major investment, I want someone knowledgeable, experienced, and genuinely looking out for my best interests.

Here’s a little trick I’ve learned along the way: if someone tells you after the sale “Just call XYZ, I’m no longer involved,” that’s a red flag . I don’t want someone who cares about me only until the paperwork is signed. That’s usually when I need them the most.

Many industries require continuing education. So I ask: Are they investing in themselves and growing their expertise? Or are they attending the same free class every year because it comes with free donuts?

If an industry offers professional designations, earning those shows ambition, confidence, and a deeper level of knowledge—and that’s someone I want in my corner. Learning shouldn’t stop once you pass a test or check a CE box. It should be lifelong.

Is this person viewed as a mentor? Do they supervise others? And no shade to “little Jenny” just starting out—we all begin somewhere. The real question is: does Jenny work in an environment where she can ask questions, get guidance, and access support when needed?

From my insurance background, I’ll always ask for licenses and proof of insurance before a contractor sets foot on my property—liability and workers’ comp. The last thing I want is a roofer taking a tumble and me ending up with a lawsuit. Work related injuries are excluded under property policies. (Yes, this also applies to snow removal, lawn care, and even babysitters.)

I’ve also learned this the hard way: if the price seems too good to be true, it usually is. You might save money upfront—but you’re probably missing something important… or worse, paying later for what you didn’t get. And if you’re doing it yourself, how would you even know?

I didn’t go to dental or medical school. I’m not a licensed contractor or a member of the builders association. That’s why I believe in using the right resources when making some of the biggest investments of your life.

When the time comes, I don’t want an order taker. I want an advisor.

Because an order taker might feel cheaper now—but they’ll usually cost you a whole lot more in the long run.